Engage your customers where they shop … in-aisle.
Digital Aisle specializes in interactive shopper marketing, using the latest technology in-store. Our technology and media solutions create engaging, valuable and insightful experiences for customers. These solutions provide the best of both worlds: the convenience of a digital experience and the personal nature of being able to see and touch the physical products in a retail store. We provide shoppers with an opportunity to learn more about products, get personalized recommendations, get incentives, be recognized for loyalty and much more.
We do more than just help customers on a shopping occasion – we help brands and retailers achieve their respective marketing objectives as well. Brands are able to achieve their objectives of awareness, consideration, trial, action, loyalty and advocacy. Retailers are able to achieve their objective of winning trips, growing the shopping basket and retaining loyal customers.
If you are a retailer…
Today’s shoppers are seeking a digitally immersive experience in-store. That’s one of the main reasons brands and retailers are pursuing an omnichannel strategy. Digital Aisle helps increase traffic through your aisles by providing software that enhances the shopping experience. With a tap of the screen, a shopper can instantly learn more about your store’s products and build a bigger shopping basket. With proprietary shopper analytics software, you can gather valuable insights about your customers and their shopping behavior.
If you are a brand…
Building brand equity requires messaging that resonates and connects with your target customers. Every opportunity to influence a customer whether that be at home, on-the-go or in the store is valuable. Our software helps you engage customers in the retail store. Manufacturers get to know their consumers at a more personal level. Understanding shopper behavior can separate you from your competitors.
One Partner, Infinite Opportunities…
At Digital Aisle, we focus on developing a 360 degree view of the consumer on the path-to-purchase. Our Experience Management Software (EMS) and Virtual Sales Assistant (VSA) shopper-marketing platform is proven to deliver significant results, including invaluable shopper insights, higher customer satisfaction and increased sales.
